b.telligent's partner network, which is currently over 50 companies strong, has played a vital role in the company's development. Apteco, a software developer based in Warwick (UK) specializing in marketing data analysis and multi-channel campaign management, has been part of this network since 2012. Every year at its exclusive APEX partner event, the company selects the partners who have excelled in delivering great results for end-user clients. "We are delighted to have been chosen to receive this award," says Laurentius Malter, head of the customer engagement & martech competence center at b.telligent. "Our successful collaboration with Apteco is now in its ninth year. During this time, we have got to know Apteco as a dependable partner with a high level of technical expertise and a strong focus on the customer. It is a great honor to know that Apteco also values our partnership and has acknowledged this on more than one occasion via its partner award.
"The decisive factor for the award this year", says Apteco Managing Director Martin Clark, "was the high level of satisfaction of our mutual customers. Despite the challenges arising from the pandemic, our partnership with b.telligent has achieved 100% customer retention over the past few years, which makes us very happy and underlines the quality of our collaboration." By focusing on new sectors, this cooperation will be strengthened still further in the future.